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Brand Positioning and Strategy
Laura Ries is a leading marketing strategist, bestselling author, and television personality. In 1994, Laura founded Ries & Ries, a consulting firm with her father and partner Al Ries, the legendary Positioning-pioneer. Together they consult with companies around the world on brand strategy.

Laura Ries joins Social Geek Radio hosts Deb Evans and Jack Monson to discuss focus and positioning in marketing.